ABOUT BEYOND THE HUSTLE

Where Community, Confidence, and Connection Meet Purpose

Beyond the Hustle is a women-centered empowerment and entrepreneurial development organization founded by four dynamic Louisville women: Kiana Herd, Jade Ari, Kiya Marie, and Dallas Dreu.

Each founder brings her own unique gifts — creativity, leadership, strategy, storytelling, and community-building — coming together to create safe, powerful spaces for women of all ages to grow, connect, and elevate.

Our mission is simple yet transformative:

to create rooms where women feel seen, supported, and inspired to step confidently into the highest version of themselves.

We believe in building community, not competition.

We believe in access, not gatekeeping.

We believe in elevation — mentally, spiritually, and financially.

Through our events, workshops, and gatherings, Beyond the Hustle creates spaces where ambition is celebrated, confidence is rebuilt, and genuine support is the standard.

WHAT WE DO

Purpose-Driven Events & Transformational Experiences

Beyond the Hustle hosts experiences designed to inspire confidence, build skillsets, deepen connections, and cultivate true community support. Every event we host has intention behind it:

to nurture growth, spark clarity, and give women the tools they need to thrive in business, creativity, and life.

We currently offer:

  • Annual empowerment events
  • Quarterly masterminds
  • Educational workshops
  • Digital webinars
  • Community support initiatives
  • Youth and teen development programs launching soon

Below is a look at our signature experiences.

OUR SIGNATURE EVENTS

1. The Beyond the Hustle Women’s Brunch (Annual)

Our signature annual brunch brings women from all walks of life together for a beautifully curated morning of empowerment, storytelling, connection, and celebration.

Guests enjoy:

  • Inspirational speakers & panels
  • Networking with intention
  • A welcoming, supportive atmosphere
  • A room full of opportunity and community
  • Moments created specifically for women to be seen and poured into

This event sets the tone for the year, reminding women of their power, their purpose, and their potential.

1 of 4

MARCH 2025 BRUNCH RECAP

A room full of women. A moment full of purpose.

2. Content That Converts Webinar (Digital Workshop)

This virtual workshop was designed to help entrepreneurs elevate their online presence and turn their content into real results.

Participants learned:

  • How to create content that positions them as a leader
  • How to attract clients through storytelling
  • Marketing psychology essentials
  • Branding techniques that build trust
  • The formula for turning views into revenue

It’s a game-changing class for women ready to show up with clarity and confidence.

3. The Elevation Room (Quarterly)

The Elevation Room is our intimate, high-impact quarterly mastermind created for CEO'S who are serious about growth.

Each session includes:

  • Guided goal-setting
  • Strategic planning
  • Hot-seat coaching
  • Real conversations
  • Honest feedback
  • A community that pushes you higher

This room is where accountability meets community.

WHAT’S NEXT

Beyond the Hustle is expanding into:

  • Youth empowerment programming
  • Teen creative development workshops
  • Annual conferences
  • Community resource initiatives
  • Digital education programs

We are committed to building something lasting — a true ecosystem of support for women in Louisville and beyond.

JOIN THE MOVEMENT

Whether you’re an entrepreneur, creative, professional, student, or someone simply seeking community — Beyond the Hustle has a space for you.

Stay connected. Stay inspired. Stay elevated.

We’re just getting started.